Why Nearshoring to Poland Makes Sense in 2025

Supply chains across Europe have faced significant setbacks in recent years. The pandemic, the war in Ukraine, and disruptions in global shipping lanes have all highlighted the risks of relying on distant suppliers. For Scandinavian businesses, Poland is still one of the most attractive solutions to these challenges.

Poland: Fast, Reliable, and Close to Home

Shipping goods from Asia to Northern Europe can take up to two months, with delays and rising costs caused by rerouted ships and congested ports. In contrast, goods sent from Poland to Scandinavia or Western Europe arrive in just a few days. According to the World Bank’s Logistics Performance Index, Poland ranks among the top 30 countries globally, with a score of 3.6, higher than most of its Eastern European neighbours. This reflects Poland’s modern infrastructure, efficient customs, and reliable internal transport, as confirmed by the Poland Logistics and Supply Chain Confidence Index 2024, which rose to 52.2, its highest in years, signalling improved business confidence and expectations for the sector.

The Real Cost Advantage of Nearshoring

Labour costs in Poland are higher than in some Asian countries, but that’s only part of the equation. When shipping, tariffs, and inventory costs are included, Poland often comes out ahead. According to the National Bank of Poland, foreign direct investment in Poland totalled PLN 55.7 billion (€13 billion) in 2024, demonstrating strong international confidence in the Polish market. At the same time, Bank Millennium forecasts Poland’s GDP to grow by 3.7% in 2025, outpacing much of Europe and reflecting a robust, investment-driven economy.

Poland also offers a deep pool of technical talent. According to Statista, in 2023, over 39,800 students graduated from full-time engineering disciplines, ensuring a steady supply of skilled workers for Scandinavian firms looking to scale up or innovate.

Shared Values and Seamless Collaboration

Poland’s work culture aligns well with Scandinavian values, with a strong emphasis on quality, precision, and reliability—traits highly valued by Scandinavian companies. As a member of the EU, Poland offers simplified legal and regulatory processes. Communication is rarely a barrier: Poland ranks 15th globally and 13th in Europe on the EF English Proficiency Index, making collaboration with Scandinavian teams straightforward.

Setting up a company in Poland is also a streamlined process. As described in the Hugin Consulting “Company Registration Guide,” the entire registration process can be completed within a week, with support for both legal formalities and practical business setup. The guide highlights that all necessary steps, from naming the company to appointing the management board, can be handled efficiently, and the initial capital requirements are accessible for most Scandinavian businesses.

A Scandinavian Perspective

For businesses in Denmark, Sweden, or Norway, working with Poland feels less like outsourcing and more like partnering with a close neighbour. The proverb, “Better to have a neighbour close by than a brother far away,” rings true here. Proximity enables frequent site visits, hands-on management, and a sense of shared purpose that’s hard to achieve with suppliers halfway around the world.

The Bottom Line

Nearshoring to Poland in 2025 isn’t just about saving money. It’s about building a supply chain that’s resilient, agile, and future-proof. With its skilled workforce, modern infrastructure, business-friendly environment, and cultural compatibility, Poland offers Scandinavian companies a strategic edge in an unpredictable world.

For those considering their next move, Poland stands out as a partner that delivers both stability and opportunity, right next door.